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Post By rockonel on 2008-9-28 20:53:08 [Reads:373]
Video:Why Google Likes Old Websites
This video is explaining why some search engines such as Google favor older websites.
[FullScreen]
* Google relies on older content, creating self reinforcing authorities based on the principals of the filthy linking rich.
* Many people who own websites #118alue them as their babies, and want far more than their fair market #118alue for them. Quality websites are nowhere near as liquid in nature as links or content are.
* Old sites make their search service more useful.
* As the standards for information quality increase, Google can arbitrarily decide that they don't like you or your business model. Thus the web is a game of constant evolution. Today's marketing leading content site may be a thin spam site by 2010 standards. Today's average content site might be thin spam by 2008.
* New content creation is mainly dominated by blogs and social media, new links are largely a proxy for the strength of your public relations campaign. Thus, currently Google's search results are dominated by old sites and sites that are buzzworthy.
* There is an information pollution side effect caused by the growing competition for links, but currently Google does not factor that into their view of the web. If you buy a link you are bad. If you lie for a link and get an organic citation you are good.
Why Google Likes Old Websites
Post By rockonel on 2008-9-28 20:53:08 [Reads:373]
Video:Why Google Likes Old Websites
This video is explaining why some search engines such as Google favor older websites.
[FullScreen]* Google relies on older content, creating self reinforcing authorities based on the principals of the filthy linking rich.
* Many people who own websites #118alue them as their babies, and want far more than their fair market #118alue for them. Quality websites are nowhere near as liquid in nature as links or content are.
* Old sites make their search service more useful.
* As the standards for information quality increase, Google can arbitrarily decide that they don't like you or your business model. Thus the web is a game of constant evolution. Today's marketing leading content site may be a thin spam site by 2010 standards. Today's average content site might be thin spam by 2008.
* New content creation is mainly dominated by blogs and social media, new links are largely a proxy for the strength of your public relations campaign. Thus, currently Google's search results are dominated by old sites and sites that are buzzworthy.
* There is an information pollution side effect caused by the growing competition for links, but currently Google does not factor that into their view of the web. If you buy a link you are bad. If you lie for a link and get an organic citation you are good.